An edition of Marketing management (1973)

Marketing Management

Millennium Edition (10th Edition)

10 edition
  • 4.0 (31 ratings)
  • 1,180 Want to read
  • 108 Currently reading
  • 64 Have read

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  • 4.0 (31 ratings)
  • 1,180 Want to read
  • 108 Currently reading
  • 64 Have read

Buy this book

Last edited by MARC Bot
December 22, 2024 | History
An edition of Marketing management (1973)

Marketing Management

Millennium Edition (10th Edition)

10 edition
  • 4.0 (31 ratings)
  • 1,180 Want to read
  • 108 Currently reading
  • 64 Have read

Marketing Managementcollectively uses a managerial orientation, an analytical approach, a multidisciplinary perspective, universal applications, and balanced coverage to distinguish it from all other marketing management texts out there. Unsurpassed in its breadth, depth, and relevance, the 16th Edition features a streamlined organization of the content, updated material, and new examples that reflect the very latest market developments. After reading this landmark text, you'll have the knowledge and tools to succeed in the new market environment around you.

Publish Date
Publisher
Prentice Hall
Language
English
Pages
784

Buy this book

Previews available in: English German French

Edition Availability
Cover of: Marketing management
Marketing management
2001, Prentice Hall Canada
in English - Canadian 10th ed.
Cover of: Marketing Management
Marketing Management: Millennium Edition (10th Edition)
July 19, 1999, Prentice Hall
Hardcover in English - 10 edition
Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1998, Prentice Hall Canada
in English - Canadian 9th ed.
Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1994, Prentice Hall
in English - 8th ed.
Cover of: Marketing-Management
Marketing-Management: Analyse, Planung, Umsetzung und Steuerung
1992, C.E. Poeschel
in German - 7. Aufl.
Cover of: Marketing management
Marketing management
1990, Publi Union
in French - 6éme édition.
Cover of: Marketing management
Marketing management: analysis, planning, implementation, and control
1988, Prentice Hall
in English - 6th ed.
Cover of: Marketing management
Marketing management: analysis, planning, and control
1984, Prentice-Hall
in English - 5th ed.
Cover of: Marketing management
Marketing management: analysis, planning, and control
1980, Prentice-Hall
in English - 4th ed.
Cover of: Marketing management
Marketing management: analysis, planning, and control
1975, Prentice-Hall
in English - 3rd ed.

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Book Details


The Physical Object

Format
Hardcover
Number of pages
784
Dimensions
10.3 x 8.3 x 1.4 inches
Weight
3.4 pounds

Edition Identifiers

Open Library
OL9284539M
ISBN 10
0130122173
ISBN 13
9780130122179
LibraryThing
6809
Goodreads
1504097

Work Identifiers

Work ID
OL1807518W

Community Reviews (1)

Breadth 1 Comprehensive 100%

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History

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December 22, 2024 Edited by MARC Bot import existing book
September 20, 2023 Edited by Ruslana Binko //covers.openlibrary.org/b/id/13673341-S.jpg
September 20, 2023 Edited by Ruslana Binko Add a description
December 20, 2022 Edited by MARC Bot import existing book
December 9, 2009 Created by WorkBot add works page