An edition of Principles of marketing (1980)

Principles of marketing

by , , , , , and

  • ★★★★ ★ 4.6 (19 ratings)
  • 719 Want to read
  • 65 Currently reading
  • 36 Have read
Principles of marketing
Philip Kotler, Gary Armstrong, ...
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Notes
  • ★★★★ ★ 4.6 (19 ratings)
  • 719 Want to read
  • 65 Currently reading
  • 36 Have read
Notes

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Buy this book

Last edited by IdentifierBot
August 3, 2010 | History
Edit
An edition of Principles of marketing (1980)

Principles of marketing

by , , , , , and

  • ★★★★ ★ 4.6 (19 ratings)
  • 719 Want to read
  • 65 Currently reading
  • 36 Have read

“Marketing is the creative use of truth.” “Marketing is the homework that we do before we have a product.” “Marketing management is the art and science of choosing target markets and getting, keeping and growing customers through creating, delivering, and communicating superior customer value.”

Publish Date
Publisher
Prentice-Hall
Language
English
Pages
728

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Previews available in: English

Subjects

Management, Marketing, open_syllabus_project, Strategisch management, Marketingmanagement, Textbooks, Manuels d'enseignement superieur, Gestion, Marketing, management, Hf5415 .k636 2004, 658.8, 0 Gesamtdarstellung, Marknadsföring, Marketingpolitik, Literary collections

Showing 11 featured editions. View all 77 editions?

Edition Availability
Cover of: Principles of Marketing
Principles of Marketing
Jan 09, 2015, Pearson
hardcover in English
Cover of: Principles of Marketing
Principles of Marketing
2013, Pearson Education, Limited
in English
Cover of: Principles of Marketing
Principles of Marketing
2009, Pearson Education, Limited
in English
Cover of: Principles of Marketing
Principles of Marketing
2009, Pearson Education, Limited
in English
Cover of: Principles of marketing
Principles of marketing
2004, Prentice Hall
in English - 10th ed.
Cover of: Principles of marketing
Principles of marketing: activebook version 1.0
2001, Prentice Hall
in English
Cover of: Principles of marketing
Principles of marketing
1991, Prentice Hall
in English - 5th annotated instructor's ed.
Cover of: Principles of marketing
Principles of marketing
1989, Prentice Hall
in English - 4th ed., annotated instructor's ed. / George Franke.
Cover of: Principles of marketing
Principles of marketing
1986, Prentice-Hall
in English - 3rd ed.
Cover of: Principles of marketing
Principles of marketing
1983, Prentice-Hall Canada
in English - Canadian ed. --
Cover of: Principles of marketing
Principles of marketing
1980, Prentice-Hall
in English

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Book Details

Edition Notes

Includes bibliographical references and indexes.

Published in
Englewood Cliffs, N.J

Classifications

Dewey Decimal Class
658.8
Library of Congress
HF5415 .K636

The Physical Object

Pagination
728 p. in various pagings :
Number of pages
728

Edition Identifiers

Open Library
OL4418725M
ISBN 10
0137015577
LCCN
79022895
LibraryThing
11689
Goodreads
5866236

Work Identifiers

Work ID
OL1807517W

Community Reviews (1)

Enjoyability 1 Exciting 100% Difficulty 1 Intermediate 100% Style 1 Technical 100%

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
August 3, 2010 Edited by IdentifierBot added LibraryThing ID
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
December 14, 2009 Edited by WorkBot link works
December 14, 2009 Edited by WorkBot link works
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record